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Why Hire A CRS? . . . stands for “Certified Residential Specialist.”
Buying or selling a home can seem like an overwhelming task. But the right agent can make the process much easier–and more profitable. A CRS, with years of experience and success, will help you make smart decisions in a fast-paced, complex, and competitive market.
To Receive the CRS designation, agents must demonstrate outstanding professional achievements — including high-volume sales — and pursue advanced training in areas such as finance, marketing, and technology. They also must maintain membership in the National Association of Realtors and abide by its code of ethics.
1) Experience and Ethics
A hallmark of the CRS is not just the advanced training and education they receive. Just as important is the marketplace expertise they bring to the sale or purchase of your home. To earn the CRS designation, strict requirements must be met regarding experience and transactions, ensuring the knowledgable and skilled services you expect. And ethics are strictly enforced to ensure that you are treated fairly and professionally every step of the way.
2) A Focus on Home Buying and Selling
Whether you are looking to buy or sell a home, you face significant risks along the way. Financial risks, legal risks, even the risk that your home purchase or sale will fall through. A CRS is trained to minimize those risks by diligently exploring and discussing your options.
3) Technological Expertise
Technology is changing the face of real estate. Computers, the internet, mobile communications — each has helped make the market more efficient, and at the same time, more daunting. More than ever, the success of your home purchase or sale depends on your agent’s ability to harness the power of technology and use it to your advantage.
4) An Ability to Maximize Profits and Minimize Costs
Buying a home isn’t simply about paying the lowest price. And selling a home isn’t just about getting the money you asked for. Along the way, there are fees, inspections, taxes, and myriad other concerns that can impact the bottom line of your home purchase or sale.
Work with one of the top 4% of Realtors in the nation! Contact me today. Your Home News Letter  Learn How Lela Pre-sells your property. There are two parts of selling your Florida Keys Real Estate that are completely under your control. 305-395-0814 Key Colony Beach Real Estate, Marathon Home Sales, Duck Key Luxury home listings, Grassy Key and Coco Plum Beaches The process of my sales approach, strategy, structure is driven by my philosophy. My Sales Philosophy is: 1. I give value first. 2. I help other people. 3. I strive to do my best at what I love. 4. I establish long-term relationships with everyone. 5. I have fun -- and I have fun every day. "Do you remmeber Field of Dreams? The famous line from that movie was, "if you build it, they will come." in real estate, if you pay them, they will come!
 Your home is worth as much as a buyer is willing to pay for it. Sometimes the home is simply worth more to the seller than it is to the buying public. If the property has been on the market for more than 4-5 weeks, with few prospects coming to see it or those that have seen your home do not make a second or third visit and no offers have been submitted, you've been given a clear message that the property may not be worth what you're asking for it. What you do at that point depends on whether you really need to sell, and whether you're working with a time limit. I have proven results and the professional designation from National Association of Realtors, (CRS, GRIm e-PRO, SFR) that can make all of your real estate endeavors lucrative and stress-free. If you're not really motivated to move soon, you can always wait - years if necessary - and hope inflation will catch up with the price you want. The problem is that in that time, your home begins to feel shopworn. Buyers become suspicious of a house that has been for sale for a long time. If, however, you really do need to sell, Lela understands the marketplace and how to price it right. There's no point in saying, "We simply can't sell our house." It will sell when the price is right. How Does She make it Work? Systematically, persistently, patiently, and compationately. Let me tell you Why? Mr and Mrs seller or buyer . I am here to assist you in making a decision. whether you are buying or selling, we've found that people like yourself are continually frustrated by not being able to get the most out of their sale or purchase. By working with unseasoned agents who don't seem to know what they're doing. By working with an agent who doesn't seem to have their best interest. Do these things frustrate you Mr. seller or Buyer?.. of course they do!. That's why I created a system that makes it possible for you to get the real estate selling or buying arena paying for it the same that you will pay the unseasoned agent. Call Immediately 305-395-0814 or email lela@coldwellbanker.com As a top Marathon, Duck Key, Key Colony Beach and Islamorada area real estate agent with years of experience and a proven track record, it is my job to guide you through this complicated process, from beginning to end. I want you to get the maximum value for your home, within YOUR time frame. Here are just some of the things that I will do to market and sell your home: - Buyers want to buy your home for as little as possible! Through detailed comparisons between your home and recently sold homes, and other properties currently on the Marathon, Duck Key, Key Colony Beach and Islamorada market, together we can determine what your home is really worth in today's market. In the industry this is called a Comparative Market Analysis or CMA. I will do this for you, for free. - Buyers have their own timelines, which might not be yours! I make sure they don't waste your time by qualifying them as to their real ability to afford your home. - More buyers interested in your Marathon, Duck Key, Key Colony Beach and Islamorada home means more money in your pocket when it is sold. My extensive marketing of your home assures you of maximum value. For example, this web site will market your property all across the web. It will appear on Yahoo Real Estate, Microsoft MSN HomeAdvisor, and other top national sites. I can place your home on my web site within a few minutes time! - When we begin marketing your home, I will immediately notify all the buyers that I am helping find their ideal home. I'll also notify all the real estate agents in this area that I work with, who quickly tell their homebuyers. It is a powerful way to jump-start the sale of your home! - You and a member of my team or I will walk through your home together. I will advise you how to present your property to maximize its selling price. Some improvements are worth it, and some are not! Be careful. - Contracts are complicated, and intimidating. You don't want to go to a closing with some doubts. You will have the full benefit of my Marathon, Duck Key, Key Colony Beach and Islamorada real estate experience and knowledge for a smooth and successful closing. I recommend that you do not sign on any dotted lines without asking me first. You pay no up front costs for my services! So you can bet that I will work hard to get your home sold, for as much as this market will possibly bear. I will also work within your time frame and your needs. For example, sometimes it can be hard to sell and move out of your current home, and buy and move into a new home, all at the same time! I can help smooth this out. Systems Thinking Presentation for Buyers and Sellers, call immediately 305-395-0814. I will either come to your Marathon, Duck Key, Key Colony Beach and Islamorada home or office, and present you a plan that details exactly how I will market your home, or connect with you via SKYPE address is aslanlela, or power point presentation. The choice is yours. There is absolutely no obligation so don't let this opportunity pass. It is part of my job as a top real estate agent to offer you this service.  Key Colony Beach Real Estate Florida Keys and neighbooring islands of Duck Key, Marathon, Coco Plum beaches, Islamorada MLS Listings. Please provide us a valid phone number and a valid email address to Get result. You don't have to solve these questions by yourself.. you have great help.Call Lela Ashkarian 305-395-0814 or email lela@coldwellbanker.com What's your biggest challenge right Now? What have you tried to do so Far? What are you going to do next?

Real Estate Tips
First Time Buyers >Finding A Real Estate Agent
Finding an experienced, reliable real estate agent whom you like and trust is the first step in locating your new home. Here is an approach to finding the right agent.
Call or stop by a real estate office and ask to speak with the manager. Describe the type of home you are looking for. The manager can refer you to an agent who knows that market very well. You might also use weekend "open houses" as opportunities to look for a real estate agent, as well as a new home. It is really a matter of chemistry! If you meet someone who is knowledgeable and with whom you feel comfortable, call that person!
Once you establish a strong working relationship with a real estate agent, your agent can show you a number of homes for sale, even if they are listed with other companies. Often the agent can show you a property as soon as it is placed on the market. Many of the best homes never even make it to the weekend classified section of the newspaper!
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Real Estate Trivia
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What is the world's most valuable piece of furniture?
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The 18th century Italian Badmiton Cabinet owned by the Duke of Beaufort sold in 1990 at Christie's, London for $15.1 million dollars. |
See More Real Estate Trivia > |
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'Lela' Ashkarian P.A. CRS, GRI, e-PRO, SFR Coldwell Banker Schmitt Real Estate 11050 Overseas Highway Marathon, FL. 33050 Direct: 305-395-0814 Mobile: 305-395-0814 Private Land Line: 305-289-6492 eFax: 305-946-7771 Office Line: 305-743-5181 Email: lela@coldwellbanker.com Email: lelasells@bellsouth.net email: 395.0814@305.ac email: aslanlelalu@gmail.com
Florida Keys Real Estate Top Selling and Listing Agent, Member of Primier Upscale Preview Coldwell Banker President Club, specializes in Luxury homes, condos, townhouses in Marathon and Middle Keys, Key Colony Beach Real Estate, Coco Plum beaches, Grassy Key, Duck Key Shark Key and Upper Keys Islamorada. 305-395-0814 or 305-289-6492
Living in Florida Keys since 1983. I will and can help you find that perfect home in the Marathon, Duck Key, Key Colony Beach, Coco Plum and Islamorada Upper Florida Keys.
Call Lela Ashkarian, Coldwell Banker Schmitt Real Estate, 305-395-0814 Real Estate Florida Keys Top CRS, GRI, e-PRO Realtor. 
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